Lime is relaunching Jump’s electric bikes in London
Published on: 2020-07-05 07:38:16 | Category: Vehicle | By: admin
In its first move since acquiring the struggling bike brand from Uber, Lime is relaunching Jump 's electric ride-share service in London.
The bikes will only be available to rent in the Uber app to start with — they will be added to the Lime app at a later date "following further integration of systems," Lime said. At first, a few hundred e-bikes will be available, and will increase with demand, the company says. Pricing will come after £ 1 unlock and 15 pence per minute. The bikes will be stationed initially at Camden and Islington.
The return of Jump's e-bikes that come as a surprise to those who have been pessimistic about the survival of the company following the acquisition of Lime in June. After the deal, the bikes were withdrawn from both their US and European markets, and hundreds of Jump workers were laid off. In a move that shocked many former workers and bike enthusiasts, Uber sent tens of thousands of red e-bikes to the scrapyard, most distressingly.
At the time, Lime said it took the place of "ten thousand" of bikes for its own purposes and was "committed to scaling and running them during this crucial period." In addition to offloading Jump on Lime, Uber led a $170 million investment round in the beleaguered Lime which lowered the scooter startup's valuation by nearly 80 per cent.
The UK recently approved e-scooter sharing and is planning to launch a pilot program on the weekend of July 4. In response, Lime said that it has partnered with insurance firm Allianz to provide insurance coverage to its British customers at no additional cost through a custom policy. "This policy means riders can get on a Lime e-scooter and travel worry-free knowing they 're being secured," says Lime.